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Mikud.AI · Frequently asked questions

Before you begin,
get the details.

What competitor mapping does, what remains your responsibility, and how to start using the system.

The product and the pilot

Does MIKUD AI replace our judgment?

No. AI helps find, organize, and compare information. Users review sources and make the business decisions.

Does finding competitors mean we should abandon the idea?

No. Competitors are an important finding, but their existence alone does not establish demand or determine what to build. Validating demand also requires conversations, experiments, or usage data.

How does competitor mapping differ from a weekly radar?

Mapping examines the market at a point in time. A competitor radar is designed to track changes over time. Availability, scope, and commercial terms for the radar are approved separately.

Who is the competitor sprint for?

Businesses, organizations, and ventures that want a structured review of competitors and alternatives.

Does the research guarantee that every competitor will be found?

No. The product helps identify and assess candidates and sources. It should not be assumed to cover every existing alternative or independently verify every detail.

How do I start using Mikud.AI?

Existing users sign in to their account. New users can purchase self-guided research for ₪180. Once payment is verified, an account invitation is sent.

What does the process include?

A venture brief, candidate map, saved sources, comparison table, SWOT conclusions for your approval, and a next-step decision. You can export an Excel workbook and PDF report. Deliverables reflect the information collected and approved in the research, including remaining gaps.

What does the mentor do?

The mentor is an AI character that helps with wording, assumptions, and the task at each stage. It does not replace source verification or professional judgment.

Do I need a sales call to join the pilot?

No preliminary sales call is planned. You can purchase the self-guided plan and begin after receiving your account invitation.

How does Mikud.AI differ from personal consulting?

Mikud.AI is a guided research process. Human support from KEISAR Consulting is offered separately when you need help interpreting findings or planning a broader business initiative.

Choose how to move forward

Three ways to do your research.

Work independently, get personal support, or have Idan perform the research for you.

Work together

Self-guided research with personal support

550 ₪One-time payment, including VAT

You carry out the research in the system, with Idan alongside you to help you progress and interpret the findings.

  • Everything in the self-guided plan
  • A one-hour consultation with Idan Keisar
  • WhatsApp support on research topics until the process is complete
  • Professional feedback and possible next steps
Purchase supported research →

After purchase, schedule the consultation and support. No introductory call is required before purchase.

Research performed for you

Complete competitor research

1,080 ₪One-time payment, including VAT

Hand over the task. Idan performs the competitor research and brings the findings together for you.

  • Agree on the research objective and boundaries
  • Map competitors and alternatives and review sources
  • A comparison table and organized findings
  • A final deliverable and research-related strategic support
Purchase research performed by Idan →

After purchase, we collect your business details and agree on the research boundaries and timeline.

Ready to start your research?

Sign in or purchase research →

Next steps after competitor research

You have mapped the competition. Now go deeper and keep track.

After completing the research, you can examine a competitor’s customer inquiry experience or continue tracking market changes.

Keep track after the research

Competitor radar

Weekly monitoring of the companies you select, helping you spot changes and work with an up-to-date market picture.

One competitor

99 ₪per month, including VAT

Purchase one month →

Up to 3 competitors

199 ₪per month, including VAT

Purchase one month →

Up to 6 competitors

299 ₪per month, including VAT

Purchase one month →

A one-month purchase. Continued monitoring requires a separate purchase; there is no automatic charge.

What does the competitor radar include? →

Separate follow-up products after competitor research. Purchase buttons lead to GROW checkout; after purchase, you define the competitors to monitor or assess.